Ardonagh Advisory completes acquisition of Westfield Insurance

03 April, 2024 |Advisory | M&A

Further to its announcement in December that it had exchanged contracts, Ardonagh Advisory has completed its acquisition of Westfield Brokers Ltd.

Westfield Brokers, which trades under the name of Westfield Insurance, is an independent commercial broker based in Horsham, West Sussex, offering a diverse range of general insurance products, including, fleet, liability and contractors.

The business was established in 2009 by Managing Director Peter Cowan, who used his longstanding insurance industry experience to build a business focused on client service and excellence.   

Peter will continue to lead the business, which will join the Ardonagh Advisory platform, complementing Ardonagh’s existing presence in the West Sussex region.

Richard Tuplin, CEO Advisory Insurance Broking Ltd, said:

“Westfield Insurance is a dynamic and customer focused company, which is driven by an ethos of honesty and integrity.  

“As culturally aligned businesses, we know that Westfield Insurance will benefit from the many resources and opportunities available within Ardonagh Advisory, helping them to deliver even more for customers.

“It’s great to be able to welcome Peter and the team to Advisory and I look forward to achieving great things together.”

Peter Cowan, Managing Director of Westfield Insurance, said:

“When looking for a new home for Westfield Insurance, it was hugely important that we found a business that would support us to serve our clients in the best way possible.

“Ardonagh Advisory has so much to offer by way of operational support, which means we will be able to honour our client centric approach.

“I’m very pleased to be starting the next exciting chapter in the development of our business with Ardonagh Advisory.”


Notes to Editors


Ardonagh Advisory Broking Holdings Ltd is The Ardonagh Group’s SME broking platform comprised of Bravo Networks, Footman James, Hera Indemnity, Lorega, Towergate, Towergate Health & Protection, Thompson & Bryan and Usay Compare brands.

With legacies which laid the foundations for the creation of The Ardonagh Group, these are advice-led, community-focused businesses with an unrivalled local footprint of experts across a wide range of sectors and specialisms, combined with national and international reach.



The Ardonagh Group is one of the world’s largest independent insurance distribution platforms and a top 20 global broker. We are a collection of best-in-class entrepreneurial and specialist brands with a combined workforce of over 11,000 colleagues and a network spanning 200+ locations in more than 30 territories. Across our portfolio, we offer a highly diversified range of insurance-related products and services across the full insurance value chain globally. From complex multinational corporations to individuals purchasing personal insurance policies, our understanding of the communities we serve, together with our scale and breadth, allows us to work with our insurer partners to deliver a broad range of product and risk solutions that meet customer needs. Visit


Westfield was founded in 2009 to provide personal service and expertise. Westfield’s management team has an established industry presence with Managing Director Peter Cowan having more than 30 years of broking experience. Westfield offers a personal, dynamic and customer focused service and works to secure cover for commercial and professional businesses of all sizes from small businesses to large multi nationals, offering expertise across a wide range of specialist and commercial insurance products.


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